EISA

journal of african elections vol14 number 2 transparent democratic governance in africa

Facebook: Revolutionising Electoral Campaign in Botswana?

Political candidates and parties harnessed Facebook as a tool for political mobilisation and communication at the time of the Botswana 2014 election. This paper explores the use of Facebook as a campaign tool in the 2014 Botswana general election. It argues that the extensive use of Facebook in political campaigning has added a new dimension […]