EISA Madagascar: Media support


Journalists training on gender mainstreaming and women promotion

28 - 30 Jun 2022

EISA organized a series of training workshops for media professionals about gender sensitive media coverage in the previous reporting period, and a final set in Antsirabe on 28,29, and 30 June 2022. The objectives of these trainings were to raise awareness among the media on challenges of gender sensitive coverage and to strengthen journalists' skills to better consider gender equality in news processing.

The workshop is also part of the establishment of a strategic partnership with media professionals with the aim that they become active in the promotion of women's rights and gender equality in Madagascar. A total of 69 journalist - 25 men and 44 women - have been trained in two provinces out of 23 regions of Madagascar.


Medias professionals attending the workshop on gender equality
Media capacity building and sensitisation on gender equality

Sep 2018

Following the media training on parliamentary processes in February, EISA held a two-day training for media professionals from Antananarivo and other regions of Madagascar on how to display more sensitive gender news coverage. The event took place on September 11th and 12th in Antananarivo. Media professionals are an important partner in sensitising and promoting a democratic culture and encouraging equity between men and women. 18 journalists attended the training, 8 of them were from the regions where women's participation is particularly challenging.

Capacity building for media to report on parliamentary processes

Feb 2018

From 20 to 22 February 2018, a capacity building workshop for media professionals was held in Antsirabe, in partnership with the Friedrich Erbert Foundation (FES) and the German Ministry of Foreign Affairs. The workshop aimed to improve journalists' understanding of parliamentary work so that they can contribute to increased accountability and transparency of governance processes. Thirty journalists from 15 regions of the country participated.

It is important to note that for the first time in Madagascar, regional radios have been associated with such an initiative. In a context where more than 80 % of the population are living in rural areas with difficult access to information. As the most accessible and popular media in the country, training radio journalists can play a crucial role in reporting and sensitising the population on democratic processes.